The MBA Book Summary and Review: Hey Whipple, Squeeze This by Luke Sullivan

This summary and review of the book, Hey Whipple, Squeeze This: A Guide to Creating Great Advertising, was prepared by Wayne Crawford while a MBA student in the College of Business at Southeastern Louisiana University.

Read more:

The MBA Book Summary and Review: Hey Whipple, Squeeze This by Luke Sullivan | Bookstove

David Wyld, Professor of Management
Southeastern Louisiana University

Wyld About Business (http://ping.fm/h7mCE) and

Management in a Minute (http://ping.fm/QP1Nm)

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A Summary and Review of Talk Less, Say More by Connie Dieken for Thinking Executives - and Those Who Want to be One

This summary and review of the book, Talk Less, Say More: Three Habits to Influence Others and Make Things Happen, was prepared by Jacob R. Schultz while an Accounting major in the College of Business at Southeastern Louisiana University.

Read more:

A Summary and Review of Talk Less, Say More by Connie Dieken for Thinking Executives – and Those Who Want to be One | Bookstove

David Wyld, Professor of Management
Southeastern Louisiana University

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Management in a Minute (http://managementinaminute.blogspot.com/)

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A Summary and Review of How The Mighty Fall, and Why Some Companies Never Give in by Jim Collins for Thinking Executives - and Those Who Want to be One

This summary and review of the book, How the Mighty Fall, and Why Some Companies Never Give In, was prepared by Matthew J. Saucier while a Business Administration major in the College of Business at Southeastern Louisiana University.

Read more:

A Summary and Review of How The Mighty Falll, and Why Some Companies Never Give in by Jim Collins for Thinking Executives – and Those Who Want to be One | Bookstove

David Wyld, Professor of Management
Southeastern Louisiana University

Wyld About Business (http://ping.fm/zjmcG) and

Management in a Minute (http://ping.fm/cHcaE)

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A Summary and Review of Animal Spirits by George A. Akerlof and Robert J. Shiller for Thinking Executives ? and Those Who Want to be One | Bookstove

This summary and review of the book, Animal Spirits, was prepared by Matthew J. Schultz while an Accounting major in the College of Business at Southeastern Louisiana University.

Read more:

A Summary and Review of Animal Spirits by George A. Akerlof and Robert J. Shiller for Thinking Executives – and Those Who Want to be One | Bookstove

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A Summary and Review of The Practice of Management by Peter F. Drucker for Thinking Executives ? and Those Who Want to be One | Bookstove

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Read more:

A Summary and Review of The Practice of Management by Peter F. Drucker for Thinking Executives – and Those Who Want to be One | Bookstove

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A Summary and Review of The Upside of Irrationality by Dan Ariely for Thinking Executives ? and Those Who Want to be One

This summary and review of the book, The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home, was prepared by Dylan Walker while a marketing major in the College of Business at Southeastern Louisiana University.

Read more:

A Summary and Review of The Upside of Irrationality by Dan Ariely for Thinking Executives – And Those Who Want to be One | Bookstove

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Summary and Review of The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change

This summary and review of the book, The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change, was prepared by Mara Bates while an MBA student in the College of Business at Southeastern Louisiana University.

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Summary and Review of The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change | Bookstove

David Wyld, Professor of Management
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A Summary and Review of How to Be a Billionaire by Martin S. Fridson for Thinking Executives - and Those Who Want to be One

This summary and review of the book, How to Be a Billionaire: Proven Strategies from the Titans of Wealth, was prepared by John S. Stiles, II while a Business Administration major in the College of Business at Southeastern Louisiana University.

Read more:

A Summary and Review of How to be a Billionaire by Martin S. Fridson for Thinking Executives – and Those Who Want to be One | Bookstove

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A Summary and Review of The Happiness Project by Gretchen Rubin for Thinking Executives - and Those Who Want to be One

This summary and review of the book, The Happiness Project: Or, Why I Spent a Year Trying to Sing in the Morning, Clean My Closets, Fight Right, Read Aristotle, and Generally Have More Fun, was prepared by Jessica Galloway while a Business Administration major in the College of Business at Southeastern Louisiana University.

Read more:

A Summary and Review of The Happiness Project by Gretchen Rubin for Thinking Executives – and Those Who Want to be One | Bookstove

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A Summary and Review of Changing the Channel by Michael Masterson and MaryEllen Tribby for Thinking Executives - and Those Who Want to be One

This summary and review of the book, Changing the Channel: 12 Easy Ways to Make Millions for Your Business, was prepared by Colette J. Farnet while a Business Administration student in the College of Business at Southeastern Louisiana University.

Read more:

A Summary and Review of Changing The Channel by Michael Masterson and Maryellen Tribby for Thinking Executives – and Those Who Want to be One | Bookstove

David Wyld, Professor of Management
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A Summary and Review of Who Moved My Cheese by Spencer Johnson: A Guide for Thinking Executives - and Those Who Want to be One

This summary and review of the book, Who Moved My Cheese?, was prepared by Corey Felder while a Business Administration student in the College of Business at Southeastern Louisiana University.

Read more:

A Summary and Review of Who Moved My Cheese by Spencer Johnson: A Guide for Thinking Executives – and Those Who Want to be One | Bookstove

David Wyld, Professor of Management
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Wyld About Business (http://ping.fm/lsQcA) and

Management in a Minute (http://ping.fm/ex2uz)

+++++++++++++++++++++++++

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A Summary and Review of The Motley Fool Investment Guide for Teens by David and Tom Gardner for Thinking Executives ? and Those Who Want to be One | Bookstove

This summary and review of the book, The Motley Fool Investment Guide for Teens: Eight Steps to Having More Money Than Your Parents Ever Dreamed of, written by David Gardner, Tom Gardner, and Selena Maranjian, was prepared by Cory Young while a Management major in the College of Business at Southeastern Louisiana University.

Read more:

A Summary and Review of The Book, The Motley Fool Investment Guide for Teens: Eight Steps to Having More Money Than Your Parents Ever Dreamed of: A Guide for Thinking Executives – and Those Who Want to be One | Bookstove

David Wyld, Professor of Management
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Wyld About Business (http://wyld-business.blogspot.com/) and

Management in a Minute (http://managementinaminute.blogspot.com/)

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