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Sunday, December 22, 2013

ScienceDaily: Living Well News

ScienceDaily: Living Well News


Toy commercials continue to transmit different values to boys and girls

Posted: 20 Dec 2013 08:34 AM PST

Dolls for the girls, cars for the boys. A study which analyzed 595 toy advertisements broadcast on television at Christmas 2009, 2010 and 2011 showed that they promoted values that associate beauty with girls and strength and power with boys.

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