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How to Find the Perfect Way to Build Your Web Site (for Coders and Non-Coders Alike)

December 3rd, 2012Top Story

How to Find the Perfect Way to Build Your Web Site (for Coders and Non-Coders Alike)

By Adam Dachis

How to Find the Perfect Way to Build Your Web Site (for Coders and Non-Coders Alike)Building a great web site takes work, whether you love to code or don't know the first thing about it. Several tools attempt to help you solve that problem, but no one option fits the needs of everybody. Here, we're going to look at the best popular approaches so you can find the one that suits you best.

I've built many web sites in my day, and recently I put together several more. In doing so, I found that each project worked best from a certain approach. Some sites made sense to code from scratch, whereas others benefitted significantly from using a content management system like WordPress. Needs vary from site to site, so sticking with the same tools every time isn't necessarily the best way to go. You have to figure out your needs and goals in order to choose the most efficient and powerful tool for the job. In this post, we'll take a look at a handful of popular options, their pros and cons, and why you would pick them to build your web site.

Squarespace: Great for Coders and Non-Coders Alike Who Want a Rock-Solid Platform

How to Find the Perfect Way to Build Your Web Site (for Coders and Non-Coders Alike)When it comes to ease of use, Squarespace comes in first. Sites are incredibly simple to build, and they start you off with some very nice templates. The templates are customizable, even if you don't know how to code, and they're minimalistic enough that a few minor changes make them look unique to you. Seasoned coders, on the other hand, get an even larger amount of flexibility. Either way, the service offers a great platform for building sites quickly and a cloud-based approach that keeps your site online regardless of any traffic spikes.

The Good

While Squarespace came with significant limitations when it started out, the service recently grew into an ideal tool for creating a blog or web site. Anyone can use it, and it'll teach you how it works the first time you sign in. Squarespace offers so many beautiful templates to start from that you'll have a difficult time making a choice. This is a very different experience from something like WordPress, where the hard part is choosing a template you actually like from a pool of thousands. After choosing a basic design, Squarespace offers visual editing tools that offer instant, live feedback so anyone can customize it to their liking. People comfortable with code can jump in and make edits to the CSS as well.

On top of great design and editing features, the platform makes it incredibly easy to not only add page content. Whether you're posting in your blog, making a static page, or adding a photo gallery, you can do it with little effort and expect beautiful results. If you want to accept comments to a blog post, you just turn them on. Users log in using their existing Twitter or Facebook accounts, or you can integrate the popular internet-wide commenting system Disqus. Integrating social media just takes a few clicks, statistics are thorough and beautiful, and you can even manage your site with a mobile app. In past years I found Squarespace too limited, but the latest version (6) is thoroughly impressive.

The Bad

Squarespace may offer a stellar platform, but that comes at a cost. When you're trying to build a small site, every other option we'll look at here will cost you less money. Building a site with Squarespace will cost you $8 a month if you prepay for a year. That's no more than a Netflix membership, and something most everyone can afford, but if you're planning on building multiple sites the costs can add up fast. Additionally, you get a limited feature set by choosing the cheaper plan. If you want all Squarespace can offer, you'll pay $16 month (when billed annually). That's a hefty price tag for a single site if you aren't drawing loads and loads of visitors every day.

Even setting price aside, Squarespace only makes good sense for your site if your site requires a number of pages or you want to start a blog. It's essentially wasteful to use such a powerful platform for a tiny site. That waste becomes even greater when you factor in how much you're paying for the service. The same could be said for other content management systems (CMS)—software to help you manage site content—like WordPress, but those often come without a monthly bill.

The Bottom Line

While Squarespace put together a phenomenal platform, it doesn't make sense for everyone. If you want to create a medium or large web site, never worry about traffic spikes, and spend very little time putting it together, Squarespace is the way to go—assuming you can afford it. If you're creating something smaller, however, and don't intend to draw a high volume of visitors, another solution will suit you better.

WordPress: Great for Coders and Non-Coders Who Want Nearly Unlimited Options

How to Find the Perfect Way to Build Your Web Site (for Coders and Non-Coders Alike)WordPress has long been the content management system (CMS) of choice for many bloggers and web site creators for years. Despite its fairly old age (nine years), it still holds up as an incredibly powerful and versatile platform. You can do a lot even if you don't know how to code, but if you do the possibilities are enormous.

The Good

WordPress is an open source project with an enormous user base and developer community. Not only is the platform easy to use from a site creation standpoint, but if there's something it can't do out of the box you'll likely find a plug-in (or twenty) that solves the problem in a few clicks. You'll also have access to massive selection of site templates (called themes). Some templates cost money, but many are available for free. WordPress provides many options for just about every possibility you can think of, and if you know how to code you can create of custom plug-ins and themes for yourself. In fact, we have a guide on how to do that.

Thanks to WordPress' open source status, you also get to choose whether you want to install the software on your own server or sign up for a hosted version at WordPress.com. You don't have to pay for hosted WordPress, but you lose out on a lot of features if you don't. For $100 per year (about $8.33 per month), which is about the same price as a basic Squarespace account, you get everything (including a custom domain name).

The Bad

Although WordPress is highly customizable, you'll still need to know how to code to have full control over the design. Even with a comprehensive tutorial, you'll still need to learn the basics of coding in order to put together your own theme. Additionally, the massive number of plug-ins and pre-existing themes gets a little daunting. With so many options, you'll have trouble sorting through them all to find exactly what you're looking for. WordPress tries to alleviate this problem with a ratings system, but that doesn't mean a good plug-in has the exact feature set you want. Additionally, many plug-ins and themes become outdated as WordPress updates often and can cause compatibility issues. If you know how to code and don't mind spending the time searching, these problems won't bother you too much.

Because WordPress is so popular it's often a target for spammers and hackers, too. Years ago, WordPress security was a serious issue. If you keep your installation updated regularly, however, you don't have as much to worry about. Spam comments, on the other hand, are frequent. This is a little annoying, but built-in plug-ins like Akismet can help alleviate the stress of removing spam.

The Bottom Line

WordPress has long been a solid choice for web sites and blogs. It offers more options and more customizability than any other platform, but you may miss out on some of that if you don't have any coding skills. When comparing WordPress to Squarespace, as many often do, think of WordPress like Windows and Squarespace like OS X: WordPress offers more options but Squarespace offers simpler, more seamless experience. Both are great choices that suit larger sites better, but you can use WordPress for free whether you have a your own web host or need them to host your site.

Tumblr: Great for Non-Coders Who Want the Benefit of Large Communities

How to Find the Perfect Way to Build Your Web Site (for Coders and Non-Coders Alike)Tumblr is a microblogging platform, which means it was designed for to host a lot of little short posts. Nevertheless, you can use it to create a web site. Your options are limited, but you don't have to code and you gain the benefits of joining large, thriving community.

The Good

Tumblr offers a very simple way to get your content online fast. All you do is sign up, pick a template, and start posting. Your posts show up on your site (yourusername.tumblr.com by default, and you can assign a custom domain), but other Tumblr users can reblog them easily. This makes it possible for your content to reach more people with virtually no effort on your part. Tumblr users who subscribe to you will see all the new things you post, and non-Tumblr users can grab an auto-generated RSS feed to get updates through their newsreader application. If you want more than a (micro)blog, Tumblr also allows the creation of static pages. Anything you create with the service will remain blog-oriented, but you can create a simple site for free with a great, built-in community.

The Bad

Although you can create a site with Tumblr, your options are limited. The service wasn't created for complex web pages, and any serious customization either requires a knowledge of CSS and HTML (for template editing purposes) or simply isn't possible. When using Tumblr, you're creating a blog-oriented site. If you want something else, it simply isn't the service for you. Additionally, Tumblr's encountered serious security and downtime issues in the past. While few popular services can say they haven't, it's something to bear in mind.

The Bottom Line

If you want to create a simple blog or blog-oriented site, pay nothing, and benefit from Tumblr's online community, it's a great choice. If you want more flexibility, however, most anything else will suit you better.

Coding from Scratch: Great for Control Freaks

How to Find the Perfect Way to Build Your Web Site (for Coders and Non-Coders Alike)When you want to make a web site to your exact standards, you have to code from scratch. Obviously this means you need to know the basics of programming and how to make a web site, plus some design skills. If you can pull all of that off, and you've got some time on your hands, nothing offers more control than making a site from scratch.

The Good

You can do anything you want. You can host the site anywhere you want. What you can accomplish is only limited by your ability to learn.

The Bad

No option takes more work than coding from scratch. Even if you use a framework like Ruby on Rails or Zend to help you code faster, the workload is very high.

The Bottom Line

Building a web site from scratch offers a lot of control, costs nothing (aside from paying for a web host), and requires a lot of time. If you're just building a small site, it's a great option. If you can create a site that fits in with the way other software and services work, you'll likely accomplish your goals faster (and possibly better).

Other Options

Of course, the options above do not represent every single tool that's available but rather the ones we feel are both excellent choices and popular options in their respective categories. If you're looking for alternatives to the services mentioned above, however, here are some options for each.

Squarespace Alternatives

WordPress Alternatives

Tumblr Alternatives

If there are any you like that weren't mentioned in this list, please share them (and why you like them) in the discussions below.


The service you choose will come down to your particular needs and the needs of the site you're creating. Even if you really like one of the services we compared here, remember that the next site you create may work better with a different tool. Consider the pros and cons of each and how it applies to your next project and you should have no trouble ending up with the wonderful web site you hoped for.

Photos by Tatiana Popove (Shutterstock) and Jason Winter.

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Banned From Making Money, These YouTubers Share Their Stories

December 3rd, 2012Top Story

Banned From Making Money, These YouTubers Share Their Stories

By Jason Schreier

Banned From Making Money, These YouTubers Share Their Stories Last week, after I reported on Nick Reineke's ban from YouTube's AdSense service because of an over-zealous fan, two strange things happened.

The first: just a few minutes after the story ran, Reineke sent me an e-mail to say that YouTube had reinstated his AdSense account. They didn't say a word; he just found that his account suddenly worked again.

The second: people started contacting me with their own stories. YouTubers who had been banned from AdSense—almost all for the same exact reason—sent over messages on Kotaku, Twitter, and e-mail to share their tales of woe. It seems to be a common problem, and once someone is banned from YouTube's advertising service, it seems to be near-impossible to get back on.

I've rounded up a few of their stories here.

YouTube user MrTheVestman:

I can also confirm the same thing the person in the article experienced. I was one of the first to get swept up in their new, more open policy about monetizing. However after a short time I had been banned, with the same reasons as the person in the article. After much digging, I found the same issue had occurred. A subscriber (Later identified) had gone through and shot my clicks from the average 20/day, to nearly 300. I tried multiple times to get it cleared up, but Google doesn't bother with actual customer support, so I never had my account re-monetized. I eventually gave up, as I had recently started freelancing anyways, and had no time to maintain my channel anymore. Glad to see that at least this person had his sorted out.

YouTube user SniperousSnape:

My account was disabled about a month ago after I received an astounding 999 clicks in one day. I thought this was just a glitch by Google, but sure enough they blamed me and took down my account the next day.

YouTube user BitGamerYT:

I had a subscriber that had been clicking on adverts on any video that I posted and within a month from just this one subscriber I had amounted over £1000 from AdSense which at the time I questioned this with Google without reply as I felt something was going very wrong and not knowing at the time as to what was the cause I left it to see what happened. Within a day of the end date I had my account blocked and the same standard emails sent to myself from Google and though I explained I had made contact to say I felt something was going wrong, Google simply said that "after further investigation the account is in breach of Google guidelines" etc.

In the end I gave up and vented on Twitter, where the offending subscriber came forward and said they were only trying to help and do something good for the channel... Though angry, I did make one last attempt to contact Google with this fact and that email went unanswered.

YouTube user Jademalo:

I ran a Minecraft server, and had some ads on the site I also ran. And my brother, being the loving and kind brother he is (with good intentions,) clicked my adverts a few times so I got some money.

I've been banned for over two years, and I appeal every 6 months or so. This is blocking my ability to monetize my YouTube videos, and considering I've got a decent amount of views on a few of them, It's a huge kick in the teeth.

The thing is - I don't even know if it was my brother that triggered it. I'm only assuming that since he was on the same IP as me, but for all I know some of the other people who play on the server could have done it, again, with good intentions (Since they knew I was struggling to afford it.)

This AdSense policy of instant ban forever is a little bit ridiculous, if there was an explination as to why you were banned, or a three strikes policy, or even just a fair warning that there was invalid activity going on, you'd have time to put a stop to it, rather than being banned from AdSense for life.

I mean, I could create a new Google account - but I have Jademalo on everything. It's my identity, and it's the channel I have all the views on. Heck, I'm even using it right now to email you, and I logged in with it to post this same thing as a comment.

It really sucks being knocked down before I even had the chance to get up.

YouTuber user TWILdotTV, formerly thisweekinlinux:

I started making videos on YouTube in December of 2009. I primarily discussed technology-related subjects, surrounding Linux and free/open source software. I immediately set up an AdSense account and tied it to my original domain, http://thisweekinlinux.com, and monetized videos on my "thisweekinlinux" channel on YouTube when they were offered.

In March/April of 2010, my channel began rapidly growing, and in June, I was accepted into the YouTube partner program. I had approximately 2000 subscribers and about 100,000 total video views at the time. By the end of the year, my channel had grown to over 10,000 subscribers and over 1 million video views. Things were going very well, from my point of view.

In June of 2011, I believe I was at 24-25,000 subscribers, and about 3 million total video views, and on June 15th, my AdSense account was banned with the reason of: "your AdSense account
poses a risk of generating invalid activity". Apparently this is a pretty common occurrence, but I wasn't aware of it until then.

I filed my appeal, giving as much information as I could (server statistics, potential issues, etc.). The only thing I could really think of was that I had received a spike in traffic on one day for being featured on a larger blog (traffic was approximately 3-4x what it normally would be). Even then, I was denied.

I reached out to YouTube partner support, and they immediately turned me away. Another person I know who works at Google in the New York office actually went to the AdSense desk there, and they pointed him to the FAQ page for disabled accounts, so I finally gave up the fight.

YouTube user VGReviewUnit:

I applied for Adsense, and a few of my friends decided to help me out by clicking some of the ads on my site. They got a bit overzealous and clicked them once a day for about 10 days. When I asked them to stop as it would be improper traffic and clicks and what not, it was already too late and I had been banned.

YouTube user BraindeadlyWorld, formerly BraindeadlyEU:

I basically had the same problem as the guy you wrote an article about his AdSense being banned because of an over-zealous fan - after wanting to leave Machinima to join Curse for months I finally got out of Machinima and also found out that my AdSense was banned too. I still have no idea why my AdSense was banned, I'm assuming it is someone who wanted to support me and clicked my ads a lot on my website.

I tried appealing 3 times, all attempts were rejected from Google.

...

From then on I've had to switch from my YouTube channel BraindeadlyEU which had over 43k subscribers to BraindeadlyWorld, which is owned by a close friend but I give videos to him to put there as it's not actually legal for me to post videos there myself technically. It's quite disheartening to me as people on YouTube basically watch videos on auto-pilot/are rather passive, naturally and it's really hard to get people to move over to another channel, so I ended up losing about 70% of my subscribers.

YouTube user Undertwolitre:

I recently had my Youtube adsense banned just as it was due to receive its first payment.
Apparently someone watched an ad on one of my videos a few times in a row so that makes me fraudulent.
Cool hey?

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Revenge Pornographer Will Only Post Addresses of People He Hates, Wants the Press To Focus on 'the Good Things Iv Done'

December 3rd, 2012Top Story

Revenge Pornographer Will Only Post Addresses of People He Hates, Wants the Press To Focus on 'the Good Things Iv Done'

By Camille Dodero

Revenge Pornographer Will Only Post Addresses of People He Hates, Wants the Press To Focus on 'the Good Things Iv Done'

For more than two weeks, alcoholic squirrel Hunter Moore has been soliciting revenge-porn submissions for his soon-to-be-launched HunterMoore.tv site, a new endeavor he's promised would be "very scary," "something that will [make] you question if you will ever want to have kids." The dick-pic boogeyman also Tweeted about including "people's house info with google earth directions" and then told the New York Observer's BetaBeat that one of the "scary as shit" aspects would, in fact, be the inclusion of personal home addresses "so you can stalk people." This detail, as Moore himself put it, had a lot of people "freaking out."

Oh, but, see, that was just more trolling, Moore now says.

In an interview with Salon, Moore reneged the stalking aspect of his new site ("I was so fucking drunk and really don't remember doing the interview"), clarifying that there wouldn't be an address field with revenge-porn submissions, but that he'd only post coordinates of "people that I troll personally." As Salon wisely points out, this hasn't historically just been angry band dudes: "Moore seems to have included in that category those who ask him to remove their photos from the site or threaten legal action."

So now Moore would like you to forget about the whole posting addresses thing:

And instead focus on his good deeds:


Lulz!

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